Episode 124: A History of Events (Why Some Succeed and others Fail)
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Episode 124: A History of Events (Why Some Succeed and others Fail)
Since the advent of the Direct Market, event comics have been a staple of Marvel and DCs sales strategy. But, while some are huge successes still fondly remembered, others are mocked or completely forgotten. We go back to the start of the Event Era and look at some of the most famous and infamous to see if we can figure out what is the winning strategy.
When Heroes Gather…Sales Follow.
Without Secret Wars, there would be no Venom. You’re welcome, Tom Hardy.
Worlds live…worlds die. Well, mostly, worlds die.
Of course there was a foil cover. Sigh
Is he though? (Insert Thor meme here)